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April 4th, 2012
SEO - Linking is Queen
Ideas to improve your linking strategy
As with any search engine marketer you will hear all about linking and how important it is to the SEO success of your website. Here are some ideas to improve your linking strategy and help your website rank well for the keyphrases you are targeting.
Submit your site to directories
www.dmoz.org
www.yahoo.com
Make sure to keep your content fresh.
SEOmoz had an excellent article about Fresh Content written by Cyrus Shepard which identifies how Google is measuring the "freshness" of your website. This post has 10 areas that are identified as for freshness. Make sure to take a peak at it.
Use the tools that are available to you online
http://...
April 2nd, 2012
With over 150,000 URLs being purchased everyday (mashable.com), it's hard to make your website stand out. One very important element to helping your product or service stand out above your competition is the quality of the images being used. Quality images will impress your potential customers and current clients.
Product shots
"Since your clients can't get up close and feel what you're selling, the photos need to be an accurate representation and make them feel comfortable purchasing from you," commented Sarah Stevens, owner of "I-Do" Photography when asked Why should a business owner hire a professional photographer for product shots?
Quality images will have the features and benefits of...
March 26th, 2012
With all of the great resources available from Google, it only makes sense to jump on the bandwagon and start using Google+. Ultimately, it will not hurt you, probably even help your business online.
Create your personal profile on Google+
1. Login to your Gmail account and select Google+. Google will ask you to join and confirm your profile.
2. Once you are logged in, Google will recommend individuals for you to "Add to Circles" and to "Follow" by reviewing your contacts from Gmail. You can also log into other email accounts to find other connections. I recommend connecting with as many individuals as possible. You don't need to know them as you do with Facebook.
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